Case Study6 min read
Anatomy of an engagement: Xposed Designs
What a full engagement actually looks like, step by step: how a top-rated marketplace seller with no owned channels became a business with a complete digital operation.
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from the studio.
Engineering, operations, and product notes for businesses outgrowing their first systems. Written the way we scope: plainly, with the numbers attached.
- Operations5 min read
When to automate and when to hire
Automation and hiring solve different problems, and confusing them is expensive in both directions. A working decision framework from eight years of building both.
Read the post → - Operations5 min read
What a unified inbox actually fixes for operators
The unified inbox sounds like a convenience feature. For operators answering customers across five channels, it is the difference between running the business and being run by it.
Read the post → - Engineering5 min read
The year-five test: how we scope for longevity
Before anything ships, we ask one question: what does this look like in year five? The answer changes what we build, what we refuse to build, and what we charge.
Read the post → - Product4 min read
AutomateX™ is generally available
AutomateX, our AI operations subscription, is now generally available: we build your automations, run them in production, and maintain them as your business changes.
Read the post → - Product4 min read
Vectr™ is generally available
One platform to run your business: communications, pipeline, marketing, and back-office in a single system. Vectr is now generally available.
Read the post → - Studio5 min read
Why we rebuilt our positioning around SMBs and small enterprises
We spent eight years describing ourselves by our services. This year we rebuilt the whole story around who we actually serve: businesses outgrowing their first systems.
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